Martin Lee @ Sg
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Consumer Tips for Engaging a Real Estate Salesperson

The Council for Estate Agencies (CEA) has launched an educational brochure to educate consumers on estate agency work. The consumer guide, titled “Consumer Tips for Engaging a Real Estate Salesperson”, provides a reference for consumers who wish to engage the services of real estate salespersons in property transactions. The guide is part of CEA’s public outreach efforts to equip consumers with essential knowledge that would help them experience a smooth property transaction.

Designed as an introductory guide, the brochure gives practical tips on consumer dealings with salespersons. It also highlights the key responsibilities of estate agents and salespersons, as well as prohibited practices such as dual representation, referrals to moneylenders and holding of transaction monies by estate agents and salespersons.

In addition, the guide gives suggestions on how consumers could play their part in a property transaction, such as performing due diligence checks on the identity of a salesperson using CEA’s Public Register. It also informs consumers on what they could do if they encounter disputes or wish to report a complaint to CEA.

The consumer guide is available free of charge in CEA’s office and for public download here:

Consumer Tips for Engaging a Real Estate Salesperson

It is also distributed to HDB reception counters and Sales & Resale Enquiry Counters, major estate agencies, industry associations, and partner agencies such as the Consumers Association of Singapore.

About Council for Estate Agencies

The Council for Estate Agencies (CEA) is a statutory board established under the Estate Agents Act to regulate and promote the development of a professional and trusted real estate agency industry. The key responsibilities of CEA are to license estate agents and register salespersons, promote the integrity and competence of estate agents and salespersons, and equip consumers with the necessary knowledge to make informed decisions in property transactions.

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